The CBA® program offers a concise, yet comprehensive up-to-date curriculum designed for maximum on-the-job performance. The instructors, who are required to have business experience in addition to graduate-level teaching experience, emphasize application as well as theory.
The CBA® Human Resources course offers a comprehensive review of major concepts in the area of human resource management. Particular focus is given to competitive advantage derived from improvement upon HR planning, selection, recruitment, training and compensation practices. Vignettes related to the hiring, management and termination of people in the workplace will be offered as a means to delve into topics from both a practical and theoretical perspective.
The CBA® Accounting and Finance course provides an overview of essential issues regarding the areas of accounting and finance. The objective of the course is to impart enough information and develop sufficient basic skills to allow the student to understand the impact that these subject matters have on small businesses. The lack of an understanding of, or lack of financial information in general, represent major causes of business failure.
The CBA® Marketing course provides a comprehensive overview of all aspects of marketing including:
Provides assurance to clients that CBA® graduates have the business skills, competency and knowledge to effectively counsel, guide and inform entrepreneurs.
As an independent CPA operating a public accounting practice in the Tampa Bay, Florida area, I regularly receive phone calls from entrepreneurs who need assistance with startup, marketing, accounting and operational issues. In order to better position myself as a small business advisor to guide these small business clients, I recognized the need to become certified in this area. Since completing this program, I have more knowledge and confidence to consult with my small business clients in order to help them to run a successful business.
